2010 LANTERN AWARDS OF TEXAS WINNERS

WHERE: Petroleum Club of Houston
WHEN: Tuesday, November 16, 2010

2010 Setup Photos | 2010 Reception Photos | 2010 Announcement Photos

2010 Lifetime Video

Winners' Circle

Category A: INTERACTIVE/MULTIMEDIA PRESENTATION

  • A1. 3-D Animations
    Lantern Award: Schlumberger, Schlumberger ClearPhase 3-D Animation
    Award of Excellence
    Axiom, PGS - OptoSeis Sensor Station
  • A2. Motion Graphics
    Lantern Award: Pennebaker Fifth Ring, FKP Architects Motion Graphics
    Awards of Excellence
    Axiom, Creative Energy Loop
    Axiom, Gardner Denver - PZ-2400 Loop
    Axiom and Cameron, OTC LED Wall Funnies
    Foster Wheeler USA, FW Overview Flash Animation
  • A3. Interactive Presentations
    Lantern Award: Wood Group / IDEA, The World of Wood Group
    Awards of Excellence
    Advent, MicroTesla Interactive Product Demonstration
    Axiom, PGS - OptoSeis Multimedia
    Schlumberger, Schlumberger PowerDrive Training Module
  • A4. Interactive Tradeshow, Exhibit or Event
    Lantern Award: FMC Technologies, Inc., Virtual OTC
    Awards of Excellence
    Axiom and Cameron, OTC MicroTiles
    Staging Solutions, Inc., HP Technology Forum 2010
  • A5. Videos
    Lantern Award: Hexion, ValuBond Video
    Award of Excellence
    Hart Energy - BSA, 100 Years of Scouting event DVD

Category B: ONLINE and SOCIAL MEDIA

  • B1. Website - Budget under $24,999
    Lantern Award: Axiom, Gardner Denver - PZ-2400
    Awards of Excellence
    Administaff, Top 10 HR Strategies to Lead the Recovery
    International Association of Drilling Contractors, DrillingContractor.org
  • B2. Website - Budget over $25,000
    Lantern Award: BrandExtract, Windsor Bernardi Website
    Awards of Excellence
    Axiom, Clark Condon Associates Website
    Schlumberger, Schlumberger Website
  • B3. Online Advertising
    Lantern Award: EagleBurgmann, Cartex and Diamondfaces Web Banners
    Award of Excellence
    Axiom and Cameron, Cameron Acquires NATCO
  • B4. Online Newsletter
    Lantern Award: EagleBurgmann, EagleBurgmann Now
  • B5. E-mail Campaign
    Lantern Award: Axiom, Gardner Denver - PZ-2400
    Awards of Excellence
    BrandExtract, Golden Tiger Sushi Bar Launch, Award of Excellence
    EagleBurgmann, EB Insider, Award of Excellence
    MD Anderson Children's Art Project, Give a gift that gives twice!
  • B6. Social Media Marketing Campaign
    No Award
  • B7. Webinar
    Lantern Award: PULSE, PULSE Insights & Solutions eForum

Category C: BROADCAST MEDIA - TV/RADIO

No Entries

Category D: NEWSLETTERS

  • D1. Print Newsletter - Internal Audiences
    Lantern Award: Industribrand, Oiltanking Value Innovation Program
  • D2. Print Newsletter - External Audiences
    Lantern Award: Hart Energy - E&P magazine, SEG Show Dailies - 2009
    Award of Excellence
    Pennebaker Fifth Ring, Bristow World

Category E: MAGAZINES

  • E1. Print Magazine - Internal Audiences
    Lantern Award: FMC Technologies, Inc., WellLinked
    Award of Excellence
    Foster Wheeler USA, Foresight Magazine/Newsletter
  • E2. Print Magazine - External Audiences
    Lantern Award: Hart Energy - Oil and Gas Investor, Oil and Gas Investor magazine 2009-10
    Award of Excellence
    International Association of Drilling Contractors, Drilling Contractor, January/February 2010
  • E3. Custom Published Magazine
    Lantern Award: Savage, Pride International Axis Employee Magazine
    Award of Excellence
    Tesco Corporation, CASING DRILLING Poster

Category F: OUTDOOR and TRANSIT

  • F1. Billboard, Poster or Bulletin
    Award of Excellence
    Axiom, ADCH Houston Show - Sizzling Work
  • F2. Mass Transit Campaign
    No Entries
  • F3. Vehicle Graphics (fleet design)
    No Entries

Category G: ANNUAL REPORT

  • G1. Annual Report - Public Company
    Lantern Award: CB&I, 2009 CB&I Annual Report
    Awards of Excellence
    Savage, Sysco Corporation 2010 Annual Report
    Hart Energy Publishing, 2010 Tidewater Annual Report
  • G2. Annual Report - Non-profit Company
    Lantern Award: BrandExtract, GHCF Annual Report

Category H: CORPORATE or PRODUCT IDENTITY

  • H1. Logos and Stationery Packages
    Lantern Award: Pennebaker Fifth Ring, Green Bank Logo
    Awards of Excellence
    Foster Marketing Communications, Keen Energy Services Logo
    Unleaded Communications, Audubon Corporate Identity
  • H2. Packaging Design
    Lantern Award: Administaff, PerformSmart Packaging Redesign
    Award of Excellence
    BrandLab, ER Management of Offshore Oil Spills
  • H3. Branding or Re-branding Campaign
    Lantern Award: CARBO and CS Creative, CARBO Website Re-Branding
    Award of Excellence
    All Points Equipment Co. LLC, All Points Equipment Co. LLC Rebranding
    BrandExtract, BoyarMiller Rebranding Campaign
    Pennebaker Fifth Ring, Empire Foods Rebranding

Category I: GRAPHICS

  • I1. Photography
    Lantern Award: Barchfeld Photography, Chef Edward's Recipe of the Month Series
  • I2. Illustration
    Lantern Award: Axiom and Cameron, Cameron From Brazil
    Awards of Excellence
    Administaff, The Wall Street Journal Ads
    Administaff, The Wall Street Journal Ads Illustrations
    Cameron, Club Cameron Illustration
    Hart Energy - American Heart Assoc., 2010 AHA Heart Ball poster
    Schlumberger, Schlumberger ClearPhase Infographic
  • I3. Magazine or Publication Cover
    Lantern Award: SPE- Journal of Petroleum Technology, Journal of Petroleum Technology Covers
    Award of Excellence
    The American Oil & Gas Reporter, AOGR December 2009 Cover

Category J: TRADE SHOWS, EXHIBITS and SPECIAL EVENTS

  • J3. Small Exhibit
    Award of Excellence
    Axiom, Basic Energy Services - Tradeshow Booth
  • J4. Large Exhibit
    Lantern Award: Excalibur Exhibits, Nexans Refurbish
    Awards of Excellence
    Excalibur Exhibits, M-I Swaco
    2020 Exhibits, Stewart & Stevenson Exhibit
  • J5. Trade Show Campaign
    Lantern Award: Unleaded Communications, Federal: Speed Campaign
    Award of Excellence
    Lead: Captavi, Design: Griffin Creative, Sirius Solutions 2010 Trade Show Campaign
  • J6. Fixed Installations
    Award of Excellence
    2020 Exhibits, Miller Lite Bull Pen Party Deck
  • J7. Themed Special Event
    Lantern Award: Schlumberger, Schlumberger SIS Global Forum 2010
    Awards of Excellence
    Administaff, 2010 Sales and Marketing Convention Elevat
    Advent, GES Product Launch Event
    Foster Marketing Communications and Carbo Ceramics, 2009 Club CARBO SPE Event
    Unleaded Communications, GDF SUEZ Pennsylvania Energy Seminar
    VISION Production Group, World Trade Soiree

Category K: PUBLIC RELATIONS

  • K1. Total PR Program - Internal
    Lantern Award: Industribrand, Oiltanking Value Innovation Program
    Award of Excellence
    EagleBurgmann, 30 2 60 N 3 (Thirty to Sixty in Three)
  • K2. Total PR Program - External
    Lantern Award: FMC Technologies & W3 Communications, Subsea - Sharing a Depth of Knowledge

Category L: SALES LITERATURE

  • L1. Capabilities or Facilities Brochure
    Lantern Award: Schlumberger, Schlumberger Deepwater Brochure
    Awards of Excellence
    Axiom, Basic Energy Services - Corporate Overview
    Axiom, Creative Energy Brochure
  • L2. Sales Brochure
    Lantern Award: SessionsGroup, Corporate handgun training brochure
    Awards of Excellence
    SessionsGroup, UltraBurn brochure
    Unleaded Communications, GDF SUEZ Corporate Brochure
  • L3. Product Catalog
    Lantern Award: Tesco Corporation, TESCO's Top Drive Brochure
    Awards of Excellence
    MD Anderson Children's Art Project, 2010 Holiday Preview Catalog
    Tesco Corporation, TESCO's Casing Drive System(TM) Brochure
  • L4. Technical Literature Series
    Lantern Award: Foster Marketing Communications and InterMoor, InterMoor Literature Series
    Award of Excellence
    Axiom and Cameron, TEST Pocket Folder and Inserts
  • L5. Dealer/Distribution Sales Package/Media Kit
    Lantern Award: SPE - Journal of Petroleum Technology, JPT 2010 Media Guide
    Award of Excellence
    The American Oil & Gas Reporter, AOGR 2010 Media File

Category M: PROMOTIONAL MATERIALS

  • M1. Rep/Dealer/Distributor Demo or Promo Display
    No Entries
  • M2. Specialty Item - Budget less than $20
    Lantern Award: Administaff, 52 Card Pick Up
    Award of Excellence
    Tesco Corporation, TESCO's Safari Hat
  • M3. Specialty Item - Budget more than $20
    Lantern Award: Schlumberger, Schlumberger Well Placement Book
    Award of Excellence
    Cameron, FasTrac Subsea Christmas Tree Model

Category N: DIRECT MAIL

  • N1. Direct Mail - Printed Mailing
    Lantern Award: Administaff, Top 10 HR Strategies to Lead the Recovery DM
    Awards of Excellence
    MD Anderson Children's Art Project, Holiday 2010 PURL Postcard
    Cameron, Club Cameron Event Invitation
  • N2. Direct Mail - Dimensional Object Mailing
    Lantern Award: PremierIMS, New Momentum - Holiday Celebrations
    Awards of Excellence
    Administaff, 52 Card Pick Up
    Axiom, Gardner Denver - Message in a Bottle

Category O: SPACE ADVERTISING

  • O1. Single Space Advertisement
    Lantern Award: S.O. Creative, OTR Premium Brake Products
    Awards of Excellence
    Axiom, Dawson Geophysical - Shale Ad
    EagleBurgmann, This Isn't Our First Rodeo
    Foster Wheeler USA, Our Green is Growing Ad
    Shable & Associates, Aker Subsea-Brighter Ideas
    Shable & Associates, Dragon Products-Pump Downtime Out
  • O2. Ad Campaign under $49,999
    Lantern Award: Axiom, ION - BasinSPANS Ad Campaign
    Awards of Excellence
    BrandExtract, Chemstations 2010 Ad Campaign
    Downhole Products/BrandExtract, Downhole Products 2010 Ad Campaign
    Schlumberger, Schlumberger Periscope Ad Campaign
    Vivid Packaging Inc., We Bottle Solutions.
  • O3. Ad Campaign over $50,000
    Lantern Award: BrandExtract, Golden Tiger Sushi Bar Launch
    Awards of Excellence
    Administaff, The Wall Street Journal Ads Direct Mail
    Shable & Associates, Dragon Products-Dragon Footprints

Category P: TOTAL COMMUNICATIONS PROGRAM

  • P1. Total Comm. Program under $99K
    Lantern Award: Axiom, Gardner Denver - PZ-2400 Campaign
    Spotlight Award: Foster Marketing Communications and BJ Services, BJ Services DirectStim Campaign
    Award of Excellence
    Industribrand, Oiltanking Value Innovation Program
  • P2. Total Comm. Program $100K - $199K
    Lantern Award: BrandExtract, Golden Tiger Sushi Bar Launch
    Awards of Excellence
    Unleaded Communications, GDF SUEZ Pennsylvania Market Entry Campaign
    Schlumberger, Schlumberger HiWAY Total Communications
  • P3. Total Comm. Program over $200K
    Award of Excellence
    Axiom and Cameron, Cameron Acquires NATCO Launch Campaign

Category Q: MARKETING RESEARCH

  • Q2. Qualitative Research Project
    Award of Excellence
    Axiom and Cameron, CAMSHALE Services

Category R: LAGNIAPPE

  • No Entries

SPECIAL AWARDS

  • Rookie of the Year: Wood Group/IDEA, The World of Wood Group
  • Agency of the Year: Pennebaker Fifth Ring, FKP Architects Motion Graphics
  • People's Choice: EagleBurgmann, This Isn't Our First Rodeo
  • Best of Nonprofit: Hart Energy - BSA, 100 Years of Scouting event
  • Best of Show: Axiom, Gardner Denver - PZ-2400 Campaign